Furor over Coke’s diverse “America the Beautiful” Super Bowl ad grows

We reported last night on the Coca-Cola Super Bowl commercial that created a firestorm of criticism on the right, as conservatives flipped out that Coke would dare have Americans sing “America the beautiful” in languages other than English, including the dreaded Español.

Several of the comments expressed anger that our “national anthem” (which “America the Beautiful is not, our national anthem is “The Star-Spangled Banner”) wasn’t sung in “American” (which is only a language outside of the borders of the US – in America, we say that we speak “English”).

Ironically, many of them were incapable of actually articulating their thoughts in proper English.




Well, today self-appointed conservative mouthpiece Glenn Beck weighed in.  And it’s official: the new GOP message is that Coke made an ad celebrating diversity in America in order to make Republicans look bad.


Here’s what Beck had to say (video below):

“Why? You need that to divide us politically? Cuz that’s all this ad is. That’s all this ad is. This is to divide people. It’s an in-your-face… and if you don’t like it, if you’re offended by it, then you’re a racist.  If you do like it, well then you’re for immigration.  That’s all this is, is to divide people.”

In fact, Coke’s ad simply showed a bunch of different people, of all walks of life, including gay people, singing “America the Beautiful” in various languages.  The point of the ad was not to translate the song for “immigrants who refuse to learn to speak G-D English.”  The point was to recognize and honor the diversity that is our country.  To note that you can be American and speak Spanish, Greek, English, Korean or any other language on earth.  And that there is no such thing as “looking American,” because we literally come from everywhere, our country’s gene pool is a mixture of the entire world – something that if you travel the world, you’ll find to be quite unique.

The irony is that just last week MSNBC apologized for suggesting that conservatives had a problem with race.  Ya think?  A big part of the problem people have with the folks singing in the Coke commercial is that they’re not white people singing in European languages (other than Spanish, which most Americans would consider Latin American rather than European).

But the bigger take-away from this mess is just how corrupted by the far right American “conservatives” have become.  They can’t even handle a commercial celebrating the fact that we’re a country of immigrants without immediately jumping to the conclusion that it’s all part of some larger democratic conspiracy.

It’s only a matter of time before conservatives blame Coke for Benghazi too.

Below is the Coke commercial, following by Glenn Beck’s ludicrous victimology.

(I’m told that in order to better see my Facebook posts in your feed, you need to “follow” me.)

CyberDisobedience on Substack | @aravosis | Facebook | Instagram | LinkedIn. John Aravosis is the Executive Editor of AMERICAblog, which he founded in 2004. He has a joint law degree (JD) and masters in Foreign Service from Georgetown; and has worked in the US Senate, World Bank, Children's Defense Fund, the United Nations Development Programme, and as a stringer for the Economist. He is a frequent TV pundit, having appeared on the O'Reilly Factor, Hardball, World News Tonight, Nightline, AM Joy & Reliable Sources, among others. John lives in Washington, DC. .

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162 Responses to “Furor over Coke’s diverse “America the Beautiful” Super Bowl ad grows”

  1. JLSR says:

    It was a rhetorical question, but thanks for stating the obvious! I’m not being snarky-thanks for the response. We are a hateful nation. It blows my mind.

  2. Steven-X says:

    Yes to being a Ham operator. I had a shortwave when a teen in the 70’s. Being a nerd in a small town back then actually taught me some good lessons on tolerance. Still didn’t get me a prom date, but I went to the RHPS instead anyway.

    Like I said, not a big fan of “social medicine” but a single payer system would be better than what we currently have. My opinion is i would like to see a minimum baseline. If the wealthy want to see a doctor on their own dime, I would want that ability, no right …if nothing else it get them out of my doctors office, thus a shorter line. It is vastly more important that all government employees would be subject to the same system.

    About the welfare stereotype: keep in mind many are dropouts. Not exactly rocket scientist types. And I was working at one time on my master’s in Aeronautical Science (Embry-Riddle), so I know.

    What you say about jobs is sad but true. Of course jobs moved from the cities, less room to expand. less resources. Moving to China (or other low-pay countries is less forgivable). Maybe there should be an international minimum wage US companies (and importers) would have to pay, All US overseas operations would be subject to OSHA & EPA requirements). Doubt that would happen. Considering the money the left spends on trying to sway public opinion, why not create businesses? Yes, manufacturing is hard (which might explain it, so maybe I’ll just stop).

    One last point: Jeremy Riftkin postulated in his book Entropy that social problems grow an an exponential rate in cities over 100,000 people. Though I like cities, I prefer smaller ones that are actually livable.

  3. Steven-X says:

    Are we speaking of the same NPR? Michelle Martin would be surprised that she works for the GOP. Personally, I considered it part of the DNC, based on what they choose to report on. Listening to the Olympic coverage, the first thing the NPR reported did was interview Sochi residents about Putins gay laws. If it was a GOP hack, I doubt that would of happened. Not that I care, I am simply addressing your concern..

    The worst the GOP has done was defunded them. That alone should make people who demand journalistic independence rejoice. Dollars come with conditions, as they should. Sort of like a dad-ism: If you want to make you own rules, then get your own place.

  4. ComradeRutherford says:

    Which would be ‘never’?

    I listen to National Propaganda Radio every day and decry the radical right-ward shift the GOP has forced on them over the last 20 years…

  5. ComradeRutherford says:


    Are you a ham radio operator?

    Good points all.

    Single payer is the most efficient method of health insurance, and it’s how every other industrialized nation on the planet has done it since the end of WWII.

    “It is (in my mind) only intended for those who receive benefits and stay home spitting out more kids so they get MORE benefits (yes, a stereotype if there ever was one).”

    And it’s a false stereotype. No one has more babies just to increase their welfare check because the increase doesn’t even start paying for the added costs. I lived in NYC for 20 years, and the reality is that there are not enough jobs for all the poor there. The ‘Capitalists’ moved all the jobs away from the cities in the 1960s, and overseas to China in the 2000s. There are millions of people in cities that will never find jobs ever. What is to become of them? Work history? Job training? For what jobs? There are none.

  6. Steven-X says:

    It appears that you listen or watch to FOX as much as I listen to NPR

  7. Steven-X says:

    I had what appeared to be the worlds most expensive pizza there. At least it was good.

    And Radio Luxembourg’s FM station was in English (damn!) and really rocked in the 80’s.

    Their police had a funny french name, though.

  8. Steven-X says:

    Yes, you best not try to peg me. Like I said, there is a lot of dishonesty in the “GW/CH” arena (on both sides), yet I have a 100% LED home, are the only ones on our block that recycles (hell, they pick it up weekly, its really not that hard to cans and paper into containers…), bought a car based on its MPG.

    I consider myself a capitalist, yet I am sick of all of the CEO that think only they deserve more than decent pay (somehow it sounds better when I say it than when someone else does… I’n not sure why).

    About the ACA (I’ll stick with its official title) was designed to fail in order to force us to a single-payer system. Not that that would be the worst thing in the world, as former Republicans such as Nixon proposed as much. I’m not a fan of getting health care from an organization that will have the personality of the DMV, but such is life.

    You quip on being “intelligent” in certain areas, that can be said of any of us. People who disagree with us are normally though of as lesser beings, the left is of guilty of this as any other group, perhaps even more so. When your most prolific spokespeople are entertainers, well, that just speaks for itself (again, the right had Clint & Ted in their camp).

    You really are not getting the whole work far thing. Those working are NOT on welfare. It is (in my mind) only intended for those who receive benefits and stay home spitting out more kids so they get MORE benefits (yes, a stereotype if there ever was one). Qualifying for food stamps while working falls outside those operational parameters. By the way, those “meger benefits” the government gives out should still be earned (unless you are truly disabled). The idea is to give work history & experience to the long-term unemployed (or unemployable). The left wins as those worst off still get benefits, the right wins as they are not just gaming the system bit are actually earning them. Only the most partisan hack on both sides would not see the win-win to all of this (you know, the bipartisan compromise crap everyone speaks of but so eludes everyone).

    Here is the real problem: most people, when discussing political or social issues think in one-dimensional terms.You’re right or left, only varying by degree. They fail to see there are other tracks or angles possible.


    By the way: I’m truly sad no one commented on the older Coke commercial. Its on YouTube. They later did a reunion version with the kids of the original “cast”.

  9. No more than my calling myself European-American. Perhaps the whole term African-American is better dropped. Whatever happened to neutral terms like Caucasian and Negroid should we need to use such terms?

  10. ComradeRutherford says:

    I’m not trying to ‘peg’ you, so much as to get a sense of who you are (which does sound like the same thing). In some areas you are quite intelligent, and in others you’ve bought the arch-conservative line totally.

    Such as your claim that global warming is somehow different from climate change. You base this differentiation on the carbon credit exchange which is using capitalism to encourage companies to produce less carbon. This scheme is really one small way to start taking baby-steps toward reducing carbon. I am against that idea because the biggest carbon producers can buy credits from non carbon producers, which means nothing would really change, really. But it is a start. And all the Conservatives have done is lock the USA out of that market – which goes on without us.

    The ‘GOP health scheme/Obamacare’ was always a scam and never intended to reduce health industry costs at all. It was always intended to force all Americans to buy health insurance from for-profit companies no matter if they could afford it or not. It was always intended to increase profits for the GOP-run health insurance companies, and to increase the money available for GOP candidates. There have been articles recently as to how Obama received 8X as much from the health insurers than did McCain because of Obama’s championing the GOP health care wealth transfer system. Before you object, Obama is NOT a liberal at all, but a moderate Republican, as evidenced by his rightward policies such as the ‘forced insurance’ scam of the GOP…

    I don’t really see how anyone can be against unions, and workplace rules. I don’t want to be killed on the job because management can get away with dangerous workplace conditions, or work employees to death without breaks or food. As I mentioned, in the area I was living in, Workfare was used to displace well-paid and highly skilled union members with non-paid schlubs that didn’t know and care what they were doing.

    I had to look up ESOP, I’d never heard that term before. I used to work at a family-owned business that allowed it’s workers to by equity stakes in the company. Then the brothers that started it wanted to retire and they sold the company to some faceless corporation. The very next day all employee stakes were liquidated and the employees were told point-blank that they were not ‘family’ anymore, they were mindless worker drones that didn’t deserve what little pay they already got. Great, thanks.

    As for ‘working for your benefits’, that, too, is a scam to displace well-paid and skilled employees with slave-labor, since they’d be working not for pay, but just to receive the meager benefits that the Gov hands out.

    I work 5 part time jobs, several which pay well, but not that often. As such my family qualifies for food stamps. The ‘work for your benefits’ rule would force me to quit working for the random $16, $25 and $70/hour jobs and work for minimum wage at the convenience store and to take pointless ‘job training’ that I don’t need. Those kind of rules don’t take Reality into account and forces everyone into a one-size-fits-all situation that simply doesn’t apply.

  11. Steven-X says:

    Look, you will find it very difficult to peg me. Here we go…

    Against all war: yes…

    GW is a scam, I believe in “climate change” . The entire point of GW as presented to to create a carbon trading scheme run by the same people who brought us the last economic crisis.

    About Obama care: you did read my entire comment, didn’t you? One additional point: the young are not signing up as expected, though their votes put the guy in power. Perhaps a participation trophy was not as important when they had to pay for it.

    My last point was workfare: the idea was not connected to unions (again, ambivalent toward… workers do deserve fair pay, but I go nuts with the work rules, being an industrial engineer by trade). I prefer ESOP companies, where everyone is in the same boat. The place I work for bought out the last original family member, and are now 100% employee owned. Less us vs them and more “we”. Best of both worlds in my opinion.

    Back on topic: the idea of workfare as presented was to make welfare recipients work x hours for their benefits. Of course you would not please the extreme right, but who cares. if you cant find a job, you work for what benefits you receive (I am speaking beyond normal unemployment benefits, which is a form of insurance). And during other hours, you take training programs. I prefer to see everyone being productive than in being ideologically pure. Of course, daycare would be job one, so no one could say “what would single welfare moms do with their kids”….

  12. ComradeRutherford says:

    “I believe abortion is wrong”

    So you are also against all war, too?

    “I don’t believe in “global warming”

    You don’t believe your own lying eyes? (as Groucho Marx put it).

    “not a big fan of “Obama care”

    You don’t remember that this is the exact same plan that the Heritage Foundation wrote up in the late 1980s, and it’s the same one that Newt Gingrich waved around after the GOP killed ‘Hillarycare’ in the mid 1990s, that this is the exact same plan that the GOP has been loving and pushing for 30 years, and has always been ‘too radically right,’ until the second a Democratic President agreed to adopt it?

    “I still remember the debate over “workfare” vs welfare.”

    Which was a right-wing scam to replace skilled union labor with unskilled minimum-wage slobs. At least that’s how it was implemented where I lived.

    “Why not tie their benefits to hours work (at the federal $10/hr rate)? It called a job!”

    Wow, so you are an FDR Liberal! That exactly describes the WPA of the 1930s…

    “The same can be said for Higher Education: why does it outstrip inflation 3x the rate of inflating since the 80’s?”

    Because the MBAs discovered that colleges and universities were not being used as money sucking machines, and set out to ‘fix’ that problem. They have hired numerous new Administration staff, look at the faculty as a wasteful unfortunately necessary drag on profits and the student body as nothing more than a cash machine to be squeezed for every penny of profit that can get.

    The same thing happened with our health insurance companies. Back when I was a kid they were not-for-profit companies whose job was to manage a money pool to disburse payments on claims. But then the GOP decided that that was Socialism (which ALL health insurance is), and made all the insurance companies turn into for-profit companies whose sole purpose is to guarantee profits are disbursed to shareholders – which they can’t do if they are paying out claims.

    The same thing happened to Fannie Mae/Freddie Mac. For decades they were non-profit entities whose job was to help people buy homes and that worked very well. Which is why the GOP had to kill it. They passed a law that forced them to become for-profit corporations and they almost immediately self-destructed.

    And what is the Democrat’s role in all this? Helping the GOP every way they can, as evidenced by Clinton’s support for all sorts of crackpot right-wing schemes, like ‘workfare’.

  13. Steven-X says:

    I missed James Watt. He was a hoot.

    Quite frankly, I have just gave up on the system itself. It is hopelessly ineffective & corrupt.

    For example, I both pro-life and pro-choice: I believe abortion is wrong, but i don’t believe its my right to stop you (same for gay marriage).

    I don’t believe in “global warming” (oh, wait, I’m skeptical), but I still support alternative energy (acid rain was enough reason to dislike coal, and sending money to unstable middle-eastern countries enough reason to wean ourselves off oil).

    Again, not a big fan of “Obama care” but something had to be done. Yet, it failed to address the root cause for the expenses of health care (I already had a gold-level plan at work, and my cost rose at a rate higher than it has in my 30-year working history). Instead, its main goal was spreading around the same high cost to everyone, taking a $20 out of my pocket to pay for someone else (instead of lowering the cost of the Dr visit $20).

    I still remember the debate over “workfare” vs welfare. Why not tie their benefits to hours worked (at the federal $10/hr rate)? It called a job! The president could claim all these new jobs, our roads & parts would be cleaner. The same amount of money would be paid out, so it would have very little overhead cost. Win-Win if you ask me. But this would never happen, as it would piss-off a reliable voter block.

    The same can be said for Higher Education: why does it outstrip inflation 3x the rate of inflating since the 80’s? Red state, Blue state, the same sad state.

    I could go on and on. But technically I am working for the man, so I will get back to work.

  14. Steven-X says:

    You would find that the case in most cases. Year ago I was “liberal bashing”, and my friend stopped me and said I was kinda liberal on a number of issues.

  15. ComradeRutherford says:

    “”a woman, a black, 2 dips and a cripple” sort of diversity (a Bloom County reference)”

    Which itself was a comment on Saint Reagan’s Secretary of the Interior James Watt who tried to make a joke at a press conference by saying “A woman, a black, 2 jews and a cripple”. Needless to say the gathered media was shocked…

    This was the same Interior Secretary that answered the question, “Why does the GOP want to sell all the National Parks land to oil companies?” by saying that Jesus is coming soon, so it doesn’t matter if we completely destroy the planet.

    It was those early days of Reagan that turned me off to Conservatism forever.

  16. ComradeRutherford says:

    Those ‘eliminationist’ comments are common on Fox News, any media outlets comments (ABC for example), Free Republic are the worst. And no ‘liberal’ site even comes close, there just is no comparison.

    Anyway, I agree that the Liberal vs. Conservative nonsense is mostly nonsense instigated by the Ruling Class who wants us all fighting each other over table scraps rather than actually *doing* anything useful.

    I had a conversation just last week with a non-liberal, christian, gun owner about how we agree on about 70 or 80% of issues, and only disagree on a small fraction.

  17. Steven-X says:

    “Flying Spaghetti Monster shed his grace on thee” is kinda awkward.

  18. Steven-X says:

    Would African-Americans have to change their name again?

  19. Steven-X says:

    I wasn’t the one bothered by the song, so I’m not sure (see my top comment).

    I can understated why some people are concerned with the influx of people from certain locations (not me so much, it increases the dating pool). Quote frankly, when I visited Sweden last year my taxi drive spoke good English.. he was from Somalia and was quite interesting to talk to. Until I design a universal translator that can be implanted into your ear, the best bet is a universal language, and it appears to be English.

    I think the real driving issue is “illegal immigrants”. Legal immigrants do tend to learn English, as the failure to do so holds them back economically.

    On the flip side, we’d be better off if we could get over the imperial system and go metric.

  20. Vick says:

    So why is it wrong when the favor is returned?

  21. Steven-X says:

    I always like the older 1970’s Coke commercial filmed on a Hilltop (“I’d like to buy the world a coke”).

    Coke is a international company, it makes sense to promote this kind of diversity. I work with international clients daily, as I just shot off emails to customers in Denmark & Sweden.

    I must say that I am not in favor of the “a woman, a black, 2 dips and a cripple” sort of diversity (a Bloom County reference) where diversity is reduced to a dog & pony show. The left seems to think diversity is simply a bunch of different people that look different but subscribe to an approved list of opinions. On the flip side, the right also seem to appreciate “yes men” way too much for my liking. But no one asks me, so I just inject my opinions here.

  22. Steven-X says:

    Or just ZZ Top

  23. Steven-X says:

    I have NEVER heard any conservative say that. Ever. Maybe its the quality of company I keep. I have heard hateful stuff, to be sure. But just a many times from the left.

    Be careful that you are not as much part of the problem you claim to want to correct. This liberal vs conservative shit needs to end (though I wont, I admit).

    I consider myself just right of center, but only because I take the “personal responsibility” thing seriously. But my actual views would look like a “graphic equalizer” if taken topic by topic.

  24. Steven-X says:

    I attended a business meeting in Sweden, where we had people from Switzerland, Hong Kong, Germany, Sweden (of course) and the US. We all spoke English. Especially the British project manager :-)

    When I lived in the Philippines, the only Tagalog I learned more or less was the naughty words. Even when I traveled to Japan or Korea, they often had English subtitles to make navigation easier.

  25. Vick says:

    That is to say that Americans don’t? Your learning of the German language would put you in the minority of expats. I know a lot of people who squeak by in Europe without learning the language. Especially in Scandinavian countries.

    I will also add that even if these recent immigrants don’t learn English, their children will and it’s always been this way since Ellis Island.

  26. ComradeRutherford says:

    When i hear Conservatives say they want to round up all the gays, lock them in a concentration camp until they all starve to death, I do equate that with wanting someone dead – me! I see comments on far-right blogs all the time about ‘hunting liberals’, with is a death threat against my family.

    When a large corporation gives thousands of dollars to conservative groups that espouse that elimination rhetoric, that company doesn’t deserve my money, because I don’t think I should pay for people that openly call for my death. Hence this conversation.

  27. Steven-X says:

    Not supporting gay marriage, abortion, gun rights, or [fill in the blank] does NOT equate to wanting some dead. I personally reserve that for human traffickers, pedophiles, rapists and other such ilk.

    By the way, I really was not bothered by the Coke commercial, except for the fact that technically prefer Pepsi. And yes, one of my favorite ads of all times was the earlier Mean Joe Green coke commercial.

  28. ComradeRutherford says:

    Yeah, because handing your precious money to a group that openly wants you dead is such a great idea…

  29. Steven-X says:

    Language is more of a symptom than a cause. Many feel that a number of immigrants have no intention of assimilating (I could care less, as by marrying a foreign national, some would say I contributed to the problem). But i also wonder why someone would flee their own homeland for the freedom & opportunity we supposedly offer, and then try to replicate their homeland. I see a disconnect. When I lived in Germany, I adjusted to their way of doing things. I learned basic German (took a college class, which was win-win as it knocked out the humanities credit I needed). Auf Wiedersehen.

  30. Spanner1960 says:

    Also, that Amerigo Vespucci, who the Americas was named after, was italian.

  31. Jay says:

    wow some of these people that are getting butt hurt over a diverse commercial are an embarrassment to this country. GET A LIFE!

  32. Strepsi says:

    Why MSNBC apologized for anything is beyond me. For Martin Bashear too. I mean, really, who WOULDN’T pay to see a slave owner shit in Sarah Palin’s mouth?

  33. karmanot says:

    Who in the hell are you scolding? Have you been here before?

  34. Anonymous says:

    Kind of ironic that you lecture people about speaking English, but I can’t understand what you wrote.

  35. Anonymous says:

    I have to love the nationalistic implications whenever someone says “real American,” “patriot,” etc. It’s just thinly veiled jingoism

  36. Vick says:

    True, but that something is not language, it obviously does nothing to promote unity.

  37. Keoma McCaffrey says:

    If you see anything but a real poignant look at our wonderful country AS A WHOLE then you are sadly mistaken. It was not meant as a divider of people, it was to show how great we are with everyone in it. I am sorry for those who don’t see it for the work of art it is. You should watch the videos of the children who sang it, they were so proud to be from America, they were so beautifully naive enough to think what they were doing would make America even more proud of itself. I can only imagine how they feel at some of your reactions. I am sure these kids are sad, but I also believe they will handle it better than you did. I hope you feel good about yourselves, in all your pig headed glory, you were cruel to children. Way to go you. I hope at least your mothers are proud.

  38. Miguel Cuevas says:

    you guys are racist and trhese people are stupid how can you think tht America the beautiful is the national anthem. immigrants tht have been here for less than half a year knnow more than “Americans” tht have been in this countries for generations. this shows how immgrants work harder for knowledge cause its their way out

  39. Steven-X says:

    Also shows how easy it is to divide people. The less in common you have, the easier it is to vilify the other side. You need SOMETHING to unite people, and history tells us it is normally a common enemy (which is unfortunate). Quite frankly, I don’t think the left or right are capable of unity.

  40. Steven-X says:

    This kinda reflects the stupidity of purchasing a product based on the politics of the owner.

  41. karmanot says:

    “To this day its unburied tradition still poisons the political air.” I’m envisioning a sky burial with only a pile of trinkets and scattered bones.

  42. karmanot says:

    Flying must be difficult when carrying such a full load.

  43. Ckaufman says:

    First the un-merican pope spoutin socialist propaganda, now It’s coke tryin ta undermine democracy.

  44. karmanot says:

    OMG Glen’s growing a Mormon patriarch beard.

  45. karmanot says:

    Yep—you nailed it AL—the drawl of truly repellant poetry.

  46. karmanot says:

    She was a star-crossed seamstress.

  47. karmanot says:

    Sort of like the Democrats.

  48. BeccaM says:


  49. Naja pallida says:

    Indeed, Luxembourg’s official trilingual status has lead to nothing but gonads and strife!

  50. therling says:

    There ought to be one official language, English! After all, look at Switzerland. They have four official languages and because of that the country’s been torn apart by ethnic conflict for hundreds of years! And Benghazi!!!!!

  51. ComradeRutherford says:

    Hmm, boycott Coke for their principled stand in favor of homosexual persecution? Or buy Coke to counter the drubbing they are getting from the crazy right… Maybe if the crazy right knew about how they support gay bashing they’d calm down?

  52. Vick says:

    Between 1861 to 1865, this nation was not only divided but were slaughtering each other like there was no tomorrow. Both sides spoke English, interesting.

  53. tsuki says:

    There is new Fauxrage this morning. AP accused O’Reilly of shilling for the Republicans during the Obama interview.. Imagine, O’Reilly… O’Really. Gotta keep up with the latest.

  54. btr says:

    1921 Post-war immigration quickly revived and 560,971 immigrants passed through Ellis Island in 1921. The first Immigration Quota Law passed the U.S. Congress, adding to the administration problems at Ellis Island. It provided that the number of any European nationality entering in a given year could not exceed three percent of foreign-born persons of that nationality who lived in the U.S. in 1910. Nationality was to be determined by country of birth, and no more than 20 percent of the annual quota of any nationality could be received in any given month. The total number of immigrants admissible under the system was set at nearly 358,000, but numerous classes were exempt.1924The Immigration Act of 1924 further restricted immigration, changing the quota basis from the census of 1910 to that of 1890, and reducing the annual quota to some 164,000. This marked the end of mass immigration to America. The Immigration Act also provided for the examination and qualification of immigrants at U.S. consulates overseas. The main function of Ellis Island changed from that of an immigrant processing station, to a center of the assembly, detention, and deportation of aliens who had entered the U.S. illegally or had violated the terms of admittance. The buildings at Ellis Island began to fall into disuse and disrepair.

  55. BillFromDover says:

    And all this time I thought this was just a fascist ruse to get me to drink more Coke.

    Thanks, Glenn, for informing me how stupid I was.

  56. Jimmy says:

    MY understanding is Coke plans to run a longer version of the commercial during the Olympics. Hopefully, they don’t cave to the pressure of the right wing noise machine.

  57. HeartlandLiberal says:

    Yes. And she lived to a 100 and died unrepentant. Sometimes there is no justice. If you have never seen “Triumph of the Will”, you must watch it. The uncut version. An absolute masterpiece of visual propaganda. But I can never feel anything but disgust for Riefenstahl, who never acknowledged any responsibility for the evil she helped to power, and the role she played in the propaganda that so quickly subverted an entire nation and generation of young people.

  58. UncleBucky says:

    Well, technically, it would be called “América”, but then I have the right keyboard, now don’t I, for that more correct spelling. :)

  59. UncleBucky says:

    I’d say German, for as you might recall, there was a vote as to which language to use, and German lost by only one vote. But functionally now, there are more Spanish speakers in the USA NOW than there were ever from 1492 to 1792 in the current USA borders. :)

  60. UncleBucky says:

    Good. It seems you have read a bit about geography. Now step up and learn more about history, culture and language and you might be able to save your sorry ass from being ridiculed more than you already deserve. ;o)

  61. UncleBucky says:

    How? Describe exactly how?

  62. UncleBucky says:

    Well, true, and I realize the reasons you say that. Makes it easy, put North before American and the point is made. But other people on the continent simply say it “americá[email protected]” and leave it at that…

    I cite for you, if you haven’t seen it already, the Arrogant Worms:

    Fun stuff!

  63. UncleBucky says:

    I’m no expert, but let me get this started:

    Déme sus cansados, sus pobres,
    Sus masas apiñadas, anhelando respirar en libertad,
    El desamparado desecho de sus rebosantes playas,
    Énvieme estos, los desamparados, sacudidos por las tempestades a mí,
    Levanto mi lámpara al lado de la puerta dorada.

  64. UncleBucky says:

    We’re talking about you and your Kameraden…

  65. UncleBucky says:

    Ouch! Very good! :)

  66. What we really need in this country is to become aware of what others think, such as in this video. Canada alone would open up much of the hidden history never taught in our schools. They do pose an interesting question: What should people living in the United States call themselves? USers? Unionists? Statesers? Most of the South Americans call us North Americans, which does not exclude Canada nor Mexico.

  67. UncleBucky says:

    There is NO OFFICIAL LANGUAGE in the USA. As a Nation of Immigrants, there can’t be, even though the de facto language of government, commerce and the military is English.


    I would however like to say that if there would ever BE an official language of the USA, it wouldn’t be any Southern dialect. It would be Midland/Inland North American English. Listen to any official spokesmen, TV actor, corporate mouthpiece, and they won’t even affect a Southern accent.

    Green means “Go”, and even Yellow and Blue make Green, so that’s “Go”, too.
    But Red means “Stop” STOP using that well-known dialect that in movies, on TV, or in many day-to-day cases means that a person is suspect of being ignorant, uneducated and probably stupid as a rock.

    This, just to prove with more background than Beck that “WHAT GOES AROUND, COMES AROUND”

    There. {/snark}

  68. UncleBucky says:


    1. What in the hell has Beck done with his chin? Hah.

    2. GOP/TPers have already divided themselves from USers (Unitedstatesians?) and didn’t need Coke to do that for them.

    3. America is the continent (singular) that stretches roughly from Iqaluit, NU (Canada) down to Tierra del Fuego, CL (Chile). Latinos tienen el habito de decir “Somos todos americanos…”. There is even a TV station in Lima, Perú, called América http://www.americatv.com.pe/

    4. Most of the Nations of the Continent DO NOT SPEAK ENGLISH as a first language, but many people know more languages than their mother tongue. A joke:
    –What do you call a person who speaks 3 or more languages? – Polyglot, Trilingual
    –What do you call a person who speaks 3 languages? -Bilingual
    –What do you call a person who speaks 1 language and is overly proud of it?
    Well you guessed it: -Amerikun.

    5. The Canadians are North Americans and they have had it with the US’s jingoism:
    Arrrogant Worms – I am not American:

    Glenn Beck, and all you Nativists – SHUT UP! CÁLLATE! SCHWEIG DOCH! Bien refermer la bouche!

  69. SkippyFlipjack says:

    Democrats are intolerant of people for the things they do. Republicans are intolerant of people for who or what they are.

  70. SkippyFlipjack says:

    So transparent. We already have “‘Merica Day” — it’s called the Fourth of July.

  71. jasper says:

    As a Canadian, I will accept being characterized as a North American. I am not, however, an ‘American’. That term used to describe citizens of the US.

  72. ckg1 says:

    What IS there to address? NOTHING!

  73. WilmRoget says:

    Are the mixed language lyrics available anywhere online – hopefully with pronunciation info? I’m in a quartet that is scheduled to sing America the Beautiful for a benefit, it would be excellent to be able to close with this multi-language verse.

  74. atalex says:

    November of 2016, when Hillary wins the Presidency along with a filibuster proof Congress. I expect a lot of them will stroke-out that night. Couldn’t happen to a nicer bunch of rabid dogs.

  75. karmanot says:

    Please include me in Becca’s low opinion of you. We know it as mercy.

  76. BeccaM says:

    The usual: Racism, xenophobia, intolerance, and bigotry.

  77. JLSR says:

    Which would be just as nice if written in French, Italian, Russian, Chinese, Japanese, Spanish, etc…Would mean the same.

  78. JLSR says:

    Yes, RWers get highly insulted when you call them out for being, exactly, what they are.

  79. Monophylos Fortikos says:

    Shit, one of us has to try at least!

  80. JLSR says:

    It really makes you wonder if Kim wasn’t being ironic.

  81. JLSR says:

    It’s a beautiful ad, an even more beautiful message. So RWers would prefer that people who live in America, who speak another (their native) language, not express their love for the beauty of America in that language. WOW! Why?

  82. Anonymous says:

    Of course…their pathology doesn’t allow them to realize that many people are happier without them.

  83. Anonymous says:

    Unless they agree to do away with a minimum wage. Then they’re useful to the “makers.”

  84. Anonymous says:

    The young earther with an 8th grade education weighs in. I’m all ears like a field of corn.

  85. Ninong says:

    Just think of the uproar that would have ensued if 2,000 American gay families, waving rainbow flags, had sung the Russian National Anthem in Russian during the Super Bowl halftime show?

    You know, exactly like 2,000 gay Swedes did recently in Stockholm’s Olympic Stadium: http://aravosis.wpengine.com/2014/01/2000-swedes-sing-inclusive-russian-national-anthem.html

  86. MJL says:

    100% of them

  87. MJL says:

    technically, he’s right. If you think about it, we should be speaking Spanish instead of English

  88. MJL says:

    That’s a shame on them really

  89. MJL says:

    Then, instead of calling ourselves American, why don’t we be accurate and call ourselves citizens of the US because to be honest, I always found it funny whenever someone said “Speak American” and all I can think of is “which part”??

  90. FlyingByTheSeatOfMyPants says:

    So hilarious.

  91. MJL says:

    i say we tell them. couldn’t hurt them too much

  92. Monophylos Fortikos says:

    Flat-earthers are always pissed when people ignore them, I’ve noticed.

  93. MJL says:

    1. still don’t trust coke regardless.
    2. love the commercial. it speaks the actual truth about the country
    3. Glenn, Glenn, Glenn. we knew that bullshit you said about turning over a new leaf was just that. LOL
    4. that tweet by Kim D was funny!!! I made me wonder if someone with a brain who was following her called her out on that minor detail.

  94. FlyingByTheSeatOfMyPants says:

    NOT sad. It really looks like YOU are the one who is narrow-minded and intolerant. You didn’t address the article. Typical.

  95. Jim Olson says:

    There were a few. A couple of them just happened to be not Christian or gay.

  96. judybrowni says:

    The Coke commercial made me all teary-eyed in a good way, and on my father’s side our ancestors in North America go as far back as wealthy Dutch farmers in New York state, long before those Johnny-Come-Lately Britishers took over and mucked up the place.

    So shut your piehole greenhorn Glen Beck, or I’ll kick you in the crotch with wooden shoes.

  97. EBH-NYC says:

    My favorite line in the song is “God shed His grace on thee”.

  98. BeccaM says:

    That you would cite a Fox News opinion says everything in the world about you. Persecution complex, borderline (or not-so-borderline) racist, culturally chauvinistic, and ultimately narrow minded and intolerant.

  99. Monophylos Fortikos says:

    I think Leni Riefenstahl made a film about those guys once.

  100. FlyingByTheSeatOfMyPants says:

    We’re talking about THE UNITED STATES of AMERICA, it does to freakin include Canada and Brazil.

  101. FlyingByTheSeatOfMyPants says:

    Talking about in this commercial…..

  102. FlyingByTheSeatOfMyPants says:

    But yet you can’t REALLY celebrate being Americans….


  103. BeccaM says:

    There’s a swarm of ’em on Fox News every day.

  104. FlyingByTheSeatOfMyPants says:

    We’re talking about the United States of America. It DOES NOT include South America and “LATIN” America.

  105. penpal says:

    This is the same group of people who were OUTRAGED! OUTRAGED! that MSNBC called them racists. They couldn’t even make it one whole week without showing us how good at it they really are. It’s time for the media and Democrats to stop being afraid of calling a spade a spade.

  106. FlyingByTheSeatOfMyPants says:

    Where’s the blonde hair, blue-eyes people?

  107. BeccaM says:

    Aye, I know. I love the English language, but it’s painful to see them argue for its exclusive monolingual use via the writing skills of a C-minus 3rd grader.

  108. ckg1 says:

    Remember, Becca, we’re not dealing with MENSA’s….

  109. Thom Allen says:

    Zeke, as I posted below, she was a lesbian, Christian, Republican (who actually crossed party lines and voted Democratic once), activist, too. Wonder if the neoNazis supporting the song would support it if they knew those facts.

  110. RNegron says:

    She left the retugs over their opposition to the League of Nations, so she would likely have liked this version.

  111. Indigo says:

    H.G. Wells and George Bernard Shaw pretty well set the cobblestones on the path I continue to trod. Oldies but goodies, yes, but for me, perennial secular philosophy. :-)

  112. TampaZeke says:

    She was a Republican when Republicans stood for exactly the opposite of EVERYTHING they stand for today!

  113. TampaZeke says:

    I wonder how many of those bigots, or even how many people here, know that the words to America the Beautiful, were written by a lesbian? I’d be particularly interested in knowing what those who are offended by the gay family in the ad think about this beloved song being written by a gay person.

    This is just another example of how straight people kept gay people hidden in closets so that they could slander them without challenge, write them out of history and take credit for their accomplishments.

  114. Monophylos Fortikos says:

    I’ll admit, The Outline of History has influenced a lot of my thinking. I know it’s just a popular work a hundred years old and not an authoritative source of history but I’ve come to agree with many of Wells’s opinions, or at least his attitude toward the events he wrote about.

  115. KarenJ says:

    When they talk about “heads exploding” I imagine it’s probably related to the apoplexy most of them seem to suffer on a daily basis. I keep wondering when an epidemic of strokes is going to lay low the sputtering angry legions of Teabaggers.

  116. DRoseDARs says:

    And promptly shoot them,
    Citing Stand-Your-Ground.

  117. Indigo says:

    Thanks for the reminder. Chances are that’s where I learned to think that thought.

  118. Monophylos Fortikos says:

    I’m reminded of a line from H. G. Wells’s Outline of History pertaining to the death of Charles V: “The Holy Roman Empire struggled on indeed to the days of Napoleon I but as an invalid and dying thing. To this day its unburied tradition still poisons the political air.”

  119. Dave says:

    Give me your tired, your poor,
    Your huddled masses, yearning to breathe free,
    The wretched refuse of your teeming shore,
    Send these, the homeless, tempest-tost to me,
    I lift my lamp beside the golden door.

  120. lilyannerose says:

    When I see this BS I just think of that awesome video from Arizona with the typical Teabaggers standing in a line protesting immigration and a Native American walked by and gave them a good piece of his mind and how lovely it was as they all hauled their tired old expanded asses away from one another, lol. They know they are full of crap.

  121. Thom Allen says:

    Damn, you ruined it for me. I was kinda fantasizing that it was some kind of garotte.

  122. Thom Allen says:

    She was a lesbian, a Christian, a Republican and somewhat of an activist. Conservative heads begin to explode in three —> two —> one.

  123. Naja pallida says:

    Externally, it looks like a shiny new modernized version of the old RCA 44-style ribbon microphones used in the 30s and 40s, but what it is inside electronically, who knows. I found a bit that mentioned it was designed after the microphone that Tokyo Rose used to spread propaganda to demoralize American troops during WW2. Which is fitting.

  124. jm2 says:

    these ‘people’ need to have it shoved up their *sses that Canadians are American; Mexicans are American; Hondureños are American; Brazilians are American…. we all live in the Americas! hence, we are ALL Americans!

    and, as you say i speak English natively (not American), but i also speak French, Spanish, Italian, & a bit of Russian. what the f*ck do they make of me? I know what i make of them —>

    they are idiots – too stupid to even know they are ignorant!

    they should also be reminded they are immigrants also….

  125. Monophylos Fortikos says:

    Incidentally, is that really an old-style ribbon microphone Beck is using, or it is the equivalent of one of those fake old-timey cathedral radios that you might get out of a Sharper Image catalogue?

  126. BeccaM says:

    That, and an addiction to adrenaline-fueled outrage.

  127. Jim Olson says:

    Actually, people don’t recognize that at all. “America” in the minds of most people means the United States. Canada and Mexico are not part of America. Before you jump on me, I agree with you Elijah. I’m just pointing out that people don’t actually realize this.

  128. Monophylos Fortikos says:

    Mortimer Snerd was American too!

  129. Mike_in_the_Tundra says:

    I wish I had the tin foil hat franchise in his/her neighborhood.

  130. Monophylos Fortikos says:

    Incidentally, I wonder how many of the same Republicans who revel in the trashy commercialism of Christmas and seem to regard displaying plastic nativity scenes in public parks as one of the most sacred duties of society know that their beloved Puritan colonists hated the very idea of celebrating Christmas?

  131. Steve_in_RI says:

    It is one of the most horrifyingly tortuous experiences of my life!

  132. Monophylos Fortikos says:

    I know I’ve already said this here, but I’ll say it again: the sort of people who holler and scream about how it’s “divisive” to remind them that languages other than English even exist in America are already “divided” from us. Their reaction to the ad is merely illustrating the division that they’ve already embraced.

  133. BeccaM says:

    There’s an Obama-obsessed commenter in the other thread who seems to think the commercial is a conspiracy of collusion between Obama and the Coca-Cola Company.

    For what reason, he seems not to be able to articulate, but I suspect ‘Kenya’ and ‘Benghaziiiiii!’ are in there somewhere.

  134. People do realize that America means both North and South America and Latin America right? The predominate language of America is Spanish.

  135. Nofun says:

    Yep that is a weird verse…but so are they all. Its sounds all godly and patriotic but its really just weird.

  136. fry1laurie says:

    Yes, Glenn, a Georgia-based multi-billion dollar corporation is in the tank for Democrats. It’s all so clear, as clear as Coke.

  137. Henry Owen says:

    With republicants it’s all about them, ain’t it?

  138. AnthonyLook says:

    America! America! May God thy gold refine
    Till all success be nobleness,
    And ev’ry gain divine!
    Money worshipping made divine– from the beginning.

  139. pappyvet says:

    I much prefer George Carlin’s version

  140. Indigo says:

    And continue to lurk in dark places in our history and daily lives.

  141. AnthonyLook says:

    Republicans love to START one DIVISIVE ARGUMENT after another. They just jump at the chance to gin up the base with hate. Haters baiting haters. This scum bag racist traitor Beck has done as much harm to America as that other treasonous gas bag Limbaugh.

  142. Nofun says:

    Like the bible, its better if you don’t read it all and just cherry pick the bits you like.

  143. Indigo says:

    It’s difficult to keep up with the furors the right generates. They’re upset about everything, apparently, it just takes a while to get around to each item because we live inside time, sequentially. Oddly enough, they don’t seem upset about that. My guess is that ignorance trumps (ouch the pun!) their issues and blends them into one Great Big Outrage they don’t fully understand. It’s a pathology the American Psychiatric Association keeps forgetting to include in the DSM.

  144. pappyvet says:

    I didn’t expect that anyone would. But the entire piece is seldom contemplated.

  145. Nofun says:

    You have a point. The only reason they left England is because they lost political power and couldn’t impose their insanity on the population. When they did have power they even demanded that all playhouses be closed because fun was ..you know … evil. They truly were the Christian Taliban.

  146. BeccaM says:

    Nah, it’s just a shout-out to the witch-burners, the same Puritans who banned Christmas celebrations for being decadent and sinful.

  147. BeccaM says:

    Well, that particular amusement park ride is evil incarnate… ;-) But not for its message of inclusiveness and diversity.

  148. BeccaM says:

    And swearing to boycott Coca-Cola, while having no clue that the Coca-Cola company sells hundreds of brands of drinks of all kinds in America and worldwide.


  149. Nofun says:

    “O beautiful for pilgrim feet,
    Whose stern impassion’d stress”

    Really? Its a foot worshipers song?

  150. Nofun says:

    And that Betsy Ross was a cross dresser….

  151. Outspoken1 says:

    Wait ’til the right finds out that the poet, Kathryn Lee Bates was gay! (really) http://www.waymarking.com/waymarks/WM96HC_Katharine_Lee_Bates_Colorado_Springs_CO

  152. Nofun says:

    Yes we can all Google it. But actually read it. Its pretty stupid.

  153. S1AMER says:

    I thought it was a nice little ad (and, jeez, I wish we had that singable song as our national anthem instead of FSK’s unsingable monstrosity!).

    But if that far right wants to seize on another opportunity to show what xenophobic jackasses they are, I say: Go for it! Shout your narrow viciousness from the rooftops!

  154. pappyvet says:

    America, The Beautiful Lyrics
    by Katharine Lee Bates – 1913

    O beautiful for spacious skies,
    For amber waves of grain,
    For purple mountain majesties
    Above the fruited plain!
    America! America! God shed His grace on thee,
    And crown thy good with brotherhood
    From sea to shining sea!

    O beautiful for pilgrim feet,
    Whose stern impassion’d stress
    A thoroughfare for freedom beat
    Across the wilderness!
    America! America! God mend thine ev’ry flaw,
    Confirm thy soul in self-control,
    Thy liberty in law!

    O beautiful for heroes proved In liberating strife,
    Who more than self their country loved,
    And mercy more than life!
    America! America! May God thy gold refine
    Till all success be nobleness,
    And ev’ry gain divine!

    O Beautiful for patriot dream
    That sees beyond the years
    Thine alabaster cities gleam,
    Undimmed by human tears!
    America! America! God shed His grace on thee,
    And crown thy good with brotherhood
    From sea to shining sea!

    O beautiful for pilgrim feet,
    Whose stern impassion’d stress
    A thoroughfare for freedom beat
    Across the wilderness!
    America! America! God mend thine ev’ry flaw,
    Confirm thy soul in self-control,
    Thy liberty in law!


  155. Nofun says:

    Only the xenophobic America is soiling itself.

  156. John says:

    I hope that anyone who is displeased with the coke ad never rides its a small world at Disneyland.

  157. Silver_Witch says:

    Silly humans..the ad is quite beautiful and gave me goose bumps. I must not be from this planet – I am reading the comments in response to the ad and I can not even really understand the vile and anger.

    How very very odd….

  158. Dave of the Jungle says:

    So effective to have some goofy sounding yokel in the studio saying,
    “Yup. That’s it. Ah, yup yup yup.”

  159. goulo says:

    Jeez, just a couple of weeks ago Beck was claiming to be a little bit remorseful for his over-the-top crazy divisive rhetoric.

    He said “I wish I could go back and be more uniting in my language because I
    think I played a role, unfortunately, in helping tear the country apart
    and it’s not who we are and I didn’t realize how really fragile the
    people were. I thought we were kind of a little more in it together. Now
    I look back and I realize if we could have talked about the uniting
    principles a little bit more, instead of just the problems, I think I
    would look back on it a little more fondly.”

    How quickly he slips back into his old crazy habits.

  160. BeccaM says:

    Cue the xenophobic troll-swarm in 3, 2, 1…

    I’ll say this much: Many of them would be horrified to learn their repeated page-clicks are paying to support a liberal-progressive website.

  161. usagi says:

    Poor Coke. If only they’d stuck to Official Sponsor of the Winter Olympic gay bashing, they’d have been fine. One almost feels sorry for them.
    No, wait. Given their track record the past few weeks, I don’t feel sorry at all.
    And who knows? Maybe it was an attack on Republicans and they really just hate everyone.

  162. Dave of the Jungle says:

    What a clever business plan. Divide America. Obvious.

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