Basically, they put on a rather scary-looking snowman outfit and make a slight movement as people walk by.
Guy dresses in big snowman costume, scares heck out of people on sidewalk – hilarity ensues.
It’s pretty simple. Guy dresses up in snowman outfit. Scares people who don’t realize there’s someone in there,
Guy dresses as scary looking snowman, scares strangers who think he’s inanimate, hilarity ensues.
Guy dresses up as as a scary snowman and scares the bejeesus out of people on the street. An all-time fav video.