Store defends toddler toy containing photo of girl slitting her wrist

In a bizarre story from Ohio, a dollar store owner is defending selling a magic wand toy for toddlers that includes weird satanic laughter and a hidden photo of a little girl slitting her wrists.

This is the actual photo that’s hidden under the reflective surface of the magic wand. Mind you, the package says this is for “ages 3 & up.”


I am not kidding. There’s local news coverage of the controversy from News Center 7, from Dayton.

The owner, when interviewed by the local media, admitted that perhaps the toy isn’t entirely appropriate for two-year-olds, but he’d be fine selling it to five-year-olds. So he won’t be removing it from his shelves.

The owner added that the toy is called “Evilstick,” so the parents were forwarned. Of course, the toy is in the toddler section, next to a pretty little doll named “Chloe,” so it’s not like parents should know that “Evilstick” is going to perhaps intimate that their kids should kill themselves.

I’m really not making this up.

And it’s not like the girl slashing her wrists is entirely hidden either. While it’s under a reflective coating, the wand has a light that flashes, and which then shows the photo through the coating. It was that suggestion of an image that convinced one little girl to pull back the coating and find the image of the girl killing herself.

Here’s the wand with the original metallic coating:


And here’s the wand once you remove it:


And, as for the manager’s claims that parents should have checked the toy out first, the local news reports that the packaging promises “fairies” and “wonderful music.” In fact, the wonderful music is a satanic laugh. And there are no faeries, just a young girl killing herself.

I can’t believe this kind of thing isn’t regulated. And I really can’t believe the store owner is defending selling this to five-year-olds. Here’s what he told the local news, noting that while it might be too much for a toddler, it would be okay “for a five, six, seven, 10-year-old, I mean they see that on TV everyday.”

Uh huh.

Here’s Lauren Clark’s report from News Center 7:

Follow me on Twitter: @aravosis | @americablog | @americabloggay | Facebook | Instagram | Google+ | LinkedIn. John Aravosis is the Executive Editor of AMERICAblog, which he founded in 2004. He has a joint law degree (JD) and masters in Foreign Service from Georgetown; and has worked in the US Senate, World Bank, Children's Defense Fund, the United Nations Development Programme, and as a stringer for the Economist. He is a frequent TV pundit, having appeared on the O'Reilly Factor, Hardball, World News Tonight, Nightline, AM Joy & Reliable Sources, among others. John lives in Washington, DC. .

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14 Responses to “Store defends toddler toy containing photo of girl slitting her wrist”

  1. SkippyFlipjack says:

    The difference is that young kids are really impressionable. Toy guns aren’t great but generally (I know, just generally) boys grow up some before getting their hands on real guns. Toy guns desensitize them but don’t say to a little kid “Hey, go into the kitchen RIGHT NOW and get your hands on something that can do some real damage!” Messed up.

  2. SkippyFlipjack says:

    I can’t believe this kind of thing isn’t regulated.

    I don’t think regulation is the solution. I think the store owner just needs to pretend he’s a human being, or if that’s too difficult, talk to some parents he knows in order to understand why this is a bad thing. Wow, this is awful.

  3. AtomicMetroid says:

    The Chinese aren’t the problem. It’s the Zionists.

  4. AtomicMetroid says:

    These Zionists are going all out with plans of depopulation and evil.

  5. That’s the joy of Capitalism; everyone is assumed to be a willing dance partner…for the right price.

  6. Naja pallida says:

    You’re really not far off the mark. Companies in China as well as Korea and Japan, think very differently than American companies do. We base everything off quarterly profits/growth, they spend a lot more time thinking 10, 15, 20 years into the future. Not quite so much now that much of their business has been Americanized, but think of the 60s and 70s when Asian products were just starting to be taken seriously in the US market. They sold all sorts of products, from toys to electronics to cars, at a net loss, for years. Specifically so they could undercut American competitors and establish a foothold. It resulted in not just a strong foothold, but also driving many American companies out of business. Then Reagan came along and hacked down any barriers to outsourcing labor, as well as reducing tariffs on many foreign goods, to the point where there was no incentive to manufacture most of those things in the US anymore. At the same point, we outsourced our rights to health and safety, for both the products and the workers. Quality suffered, and we’re told to just suck it up, that’s the free market.

  7. BeccaM says:

    Takes two to tango, obviously.

  8. Just as likely it went something like this:

    American Corporate manager: If our stores don’t increase their profits by 7% this quarter, I won’t get my bonus. Better let the buyers know their bonus is at risk, too. They need to find more profitable suppliers of more profitable items.

  9. BeccaM says:

    In the name — ‘Evilstick’ — I figured that was at least a hint of truth-in-advertising, and that any parent who bought it for their kid should’ve been paying attention.

    However, I’ve wondered sometimes if the Chinese leadership didn’t just sit down one day a couple decades ago and have a discussion something like this:

    “Yes, we can defeat America economically, perhaps, but it will take a very long time. What can we do to hurry it along? For now, they still have military superiority and quite a lot of manufacturing capacity left so we can’t be too obvious about what we’re doing.”

    “I know! We’ll make crappy toxic products, then sell them at ridiculous discounts to the Americans. We can coat toys with lead paint to make their children stupid and violent. We can sell them pet treats that will kill their beloved cats and dogs, and make the Americans all sad. We’ll sell them drywall that will make them sick with formaldehyde poisoning. By that point, they should be buying food for themselves from us, which we can poison as well. When they start depending on us completely for electronics, we can make chips with built-in back-doors, worms, and spyware. All we have to do is make it cheap and they’ll buy anything!”

    “Brilliant! Eventually they’ll owe us trillions in debt and trade imbalances, they’ll have no manufacturing base left, and their economy will be hollowed out from within. One small push and they’ll collapse utterly, without a single shot being fired.”

  10. Naja pallida says:

    Ah yes, the dollar store… for all your cheap Chinese lead-painted, melamine-based toy needs. If you’re buying your child’s toys there, something called an “Evil Stick” is probably the least of your problems.

  11. 2karmanot says:

    America: Land of neo-liberalism and Home of the sewer.

  12. BeccaM says:

    (1) It was sold at one of those Dollar Stores which means (2) it was guaranteed to be near reject-level crap from China that even Walmart wouldn’t take.

    But hey, this is ‘Murkah where Capitalism is venerated like a deity.

  13. keirmeister says:

    Wow, dollar stores are selling more than cheap incense and plasticware now?

    It IS outrageous that such a thing is being sold to really young kids, but we already sell toy guns to kids that age (and in some places, real ones).

    Granted, the imagery perhaps makes this a bit different, but I would argue that it’s not by much.

    But, yeah, that’s a pretty demented toy.

  14. Indigo says:

    Free enterprise is about making money, not respecting social limits. We built this house, now we must live in it. Or take it down. Given the GOP-er Wave during the elections, I’d say the nation loves this sort of thing. “it’s a sign of the times.”

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