Amazon’s 3D smartphone “Fire Phone” is here

At 13o pm Eastern time today, Amazon unveiled its new 3D smartphone, the “Fire Phone.”

You can order the Amazon Fire Phone, 64GB (AT&T) smartphone here (AMERICAblog will get a portion of the proceeds).

The phone has a 4.7 inch HD display, and a rubberized frame and Gorilla Glass on both sides, to help make it less breakable than the ever-fragile iPhone.

It has a quad-core 2.2GHz processor, Adreno 330 GPU and 2g of RAM.

The Amazon "Fire Phone" new 3D smartphone. (Image courtesy of Engadget.)

The Amazon “Fire Phone” new 3D smartphone. (Image courtesy of Engadget.)

And wow, a 13mp rare-facing f2.0 camera. That’s nice. Optical image stabilization.

Unlimited photo store on Amazon’s cloud drive.

Tangle-free cables on the earbuds!

And there’s a new feature called Firefly, which lets you identify objects with your camera and find them online to buy them. Here’s how TechCrunch describes it:

Firefly can detect phone numbers, movies, books, games, CDs, food just by pointing your camera at them.

I have to say that I’m impressed.  I will be needing a new phone soon, and still feel a lot of momentum to stay with my iPhone, but color me intrigued.

You can order the Amazon Fire Phone, 64GB (AT&T) smartphone here (AMERICAblog will get a portion of the proceeds).

Here’s some earlier reporting from BGR….

According to tech site BGR, the Amazon smartphone will run a version of the Android operating system, but with two big differences.


According to details from multiple sources, Amazon’s first phone will be powered by a Qualcomm Snapdragon processor, and it will also include 2GB of RAM. It will run a heavily customized version of Google’s Android operating system similar to the version that powers Amazon’s tablets.

Our sources state that the phone’s display will measure 4.7 inches diagonally, making the handset’s screen a bit smaller than recent flagship offerings from Samsung and HTC. The handset also have comparatively low pixel density, featuring 720p HD resolution compared to 1080p HD resolution on many rival devices.

Apple’s upcoming iPhone 6 is also rumored to feature a 4.7-inch screen with Retina resolution that falls short of full HD.

First, the phone will offer a number of 3D effects. More from a separate BGR article:

Multiple trusted sources tell us that Amazon’s upcoming handset will utilize a unique combination of cameras, sensors and software to dramatically change the way users interact with a smartphone. As we detailed in an earlier report, the company’s first smartphone will feature four low-power infrared cameras on the face of the device that track the position of the user’s head in relation to the phone’s display.

This unique hardware combination of tracking cameras and sensors will facilitate a variety of 3D effects on Amazon’s smartphone, as we reported. These effects will be present in several stock Amazon apps as well as some third-party apps available for download from the Amazon Appstore.

Second, the Amazon smartphone will offer an entire new way to navigate the phone’s software, including new gestures such as tilting the phone in order to pull up more information. (This reminds me of how with the iPhone, for example, if you’re looking at the calculator, then turn your phone 90 degree, it becomes a rather complicated scientific calculator.)

More on tilting:

In the phone’s email and calendar apps where small icons are displayed with no labels, a slight tilt will reveal labels beneath each icon, informing the user of its function. If the user performs a tilt gesture after searching for a restaurant in the maps app, Yelp ratings will appear on top of the various results plotted on the map.

In Amazon’s video store, a tilt gesture displays IMDb ratings on top of movie thumbnails. And when viewing products on, gestures might cycle through images to reveal different product views.

BGR has a lot more on the various things that tilting the Amazon phone will do. It sounds cool, but remains to be seen.

This sounds kind of cool too:

Amazon’s phone includes a feature that will allow users to capture images of signs and other real-life objects with printed text using the device’s primary rear camera. The software will then automatically recognize the text and convert it into a note using optical character recognition (OCR) and other technology.


Follow me on Twitter: @aravosis | @americablog | @americabloggay | Facebook | Instagram | Google+ | LinkedIn. John Aravosis is the Executive Editor of AMERICAblog, which he founded in 2004. He has a joint law degree (JD) and masters in Foreign Service from Georgetown; and has worked in the US Senate, World Bank, Children's Defense Fund, the United Nations Development Programme, and as a stringer for the Economist. He is a frequent TV pundit, having appeared on the O'Reilly Factor, Hardball, World News Tonight, Nightline, AM Joy & Reliable Sources, among others. John lives in Washington, DC. .

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